This year’s Festival of Cultural Heritage of Sheikh Mohammed bin Zayed Al Nahyan, in Abu Dhabi, lasting from the first to the last day of December, reached almost a half of it. Belgrade Fair is one of the 16 exhibitors from Serbia and so far, it has got positive results and impressions. The Fair exhibiting space was visited by many Festival guests, as well as high ranking officials from the United Arab Emirates and Serbia.
Belgrade Fair features in Abu Dhabi as an institution with eight decades long tradition in the tradeshow business. The Fair shows at the Festival in the original way its heritage and historical development since 1937, but also the contemporary operation way.
Beside the Abu Dhabi Minister of Energy, the Belgrade Fair booth was visited also by Maja Gojkovic, President of the Assembly of the Republic of Serbia, as well as the President of Serbian Chamber of Commerce and Industry Marko Čadež. Special visitors’ attention was attracted by an attractive multimedia Belgrade Fair presentation. In addition to the interest in the Fair and its tradition, the visitors in Abu Dhabi requested also detailed information about the events held at Belgrade Fair. Thus, the calendar of planned events 2017 was presented to the visitors at the Festival of Cultural Heritage of Sheikh Mohammed bin Zayed Al Nahyan, in Abu Dhabi.